Rahmani, S., Abdillah, F., & Ristanti, V. (2025). Optimizing MSME sustainability through digital marketing, innovation, and financial literacy with financial technology support. IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita, 14(1), 212-239. https://doi.org/10.46367/iqtishaduna.v14i1.2425